As an online store owner, it’s important to remind your customers when ‘out of stock products’ will be available again. It gives them an opportunity to order from you when the product becomes available.
If you don’t do this, customers will be more likely to buy from the competitors and you could miss out on sales.
For example, if you are having difficulties with a supplier, and a product is not available to sell, you do not want to pause the selling. Instead, you will let the customer subscribe to notification so you can alert them when a product is available.
In this article, we will learn how to set up Magento 2 Out of Stock Notification.
What is out of stock Notification?
Out of notification alerts are the message the store sent about the availability of the product. If the product is out of stock, the store displays a widget to let the customer opt in to receive the email when the product comes in the stock.
The out of notification emails keep the customer in loop and improve the conversion rate of the website. You can set up custom messages, notifications, and personalized alerts to let the potential customer know the product is available.
Similarly, some products are bought regularly by the customers.
Like medicine, makeup kits, and food. It is critical for customers to have them. The out of stock notification enables us to send the message when the product stock is declining.
When the minimum number is reached, the emails will be sent and the customer will know the product is going out of stock.
How to set up Magento 2 Out of Stock Notification?
Out of Stock notification is an inbuilt feature in Magento 2. You have to enable it.
To enable and set up Magento 2 out of stock notification, follow the process:
1. Navigate to Stores > Configuration
2. Open the Inventory under the Catalog
3. Turn the Display Out of Stock Products to Yes
4. Go to Stores > Configuration > Catalog > Catalog > Product Alerts and enable the Allow Alert When Product Comes Back in Stock option.
5. Go to Stores > Configuration > Catalog > Catalog > Product Alerts Run Setting to specify the Frequency and Start Time when out of stock notification should be sent.
Fill all the boxes accordingly and save configuration.
That’s it. Customers who opt in will get the email regarding the product availability.
Using Magento Extensions
If you want more features, customization and options to send out of stock notification from your Magento store – you can install a Magento extension.
Best Magento 2 out of stock notification extensions are:
- Out of Stock Notification by Mageplaza
- Out of Stock Notification by Landofcoder
- Out of Stock Notification by Mageplaza
- Product Stock Notification by Emiprotechnologies
- Out of Stock Notification by Mageants
Install a Magento stage, and test these extensions. Before making any major changes to the store, make sure to take a Magento 2 backup.
Advantages of Magento 2 Out of Stock Notification
Advantages of enabling Magento Out of Stock Notifications are:
- Inform the customers regarding product availability easily
- Assign out of stock alerts for simple, configurable, and bundle products
- Display custom notification message about product availability
- Define minimum quantity of product for sending a low stock notification email
- Receive low quantity and customer subscription mails as an admin
- Send stock notification emails at a specific time
- Get the full customers’ subscription list
- Customized email templates to send alerts
Wrap Up
With or without extension, you can easily set up Magento 2 out of notification and provide an opening to users to know when the product is available.
Once the customer is in the store, you should not miss any opportunity to let the user go without making an engagement. It could be subscribing to the blog, ordering a product, or adding the email to the product waiting list.
Then the email marketing team can send the emails to the users and improve the sales.
If you encounter any issue while following the process, feel free to leave it in the comments.
1 thought on “How to Set Up Magento 2 Out of Stock Notification?”
Magento 2 stock notification is a great way to keep your customers informed about the availability of your products. With this feature, you can send customers automatic notifications when a product they’ve viewed or added to their cart is back in stock. This can help you increase sales and improve customer satisfaction.